Friday, July 10, 2009

May/June/July 2009

The summer has been a busy time for us and we have been active in a number of media markets.

Our work within the Global Finance market continues on a number of fronts. We have been targeting institutional decision makers on TV and in the business press. Also we have been developing digital opportunities linked in with both TV and Press on a global scale, covered by tracking and audience response - if this is of interest to you then please contact us for a presentation.

We are very active in Reinsurance media with interest in new titles such as Intelligent Insurer and Gulf Insurance Review. Monte Carlo is looming and we have very strong knowledge base here.

The international work with Clinical Trials continues with advertising appearing in many European countries. We continue to be flexibile with placement of ads and results have been very positive.

We have been working with three financial clients based in the UK this quarter. Our sound knowledge of the IFA market has provided an integrated media campaign for one of these clients, generating editorial and online presence.

Our expert knowledge of regional UK media has provided continued high impact campaigns for a couple of PCT's this quarter. The tactical use of local outdoor, radio and press has generated very high levels of local awareness

Other campaigns active this quarter have used TV (Kids TV), International TV, International Press, National Press, Financial Trade Press, Outdoor and Radio

Contact Tara or Hugh for more information on these topics

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