Pure navigates Princess Yachts in the wake of Cannes Yachting Festival

Anchoring a prime position, Pure cast off the brand's 50th anniversary artwork in the form of a cover wrap for the Financial Times.

Our FT vessel created some waves last week at the Cannes Yachting Festival with beautiful creative celebrating Princess Yachts’ '50 years of crafting the finest motor yachts'.

 

The cover wrapped issues of the FT were delivered to UHNWI’s attending the prestigious festival in their luxury five-star+ accommodation as well as in royal palaces and at the show itself.