"Pensions and Investmen"....?!

With our broad range of clients, that vary delightfully in size, shape and speciality, we at Pure Towers subscribe to some weird and wonderful titles, ranging from the likes of "Hairdressers' Journal" to "The British Journal of Diabetes & Vascular Disease" and from "Bloomberg Markets" to "Money Management".

With our geeky passion for media in all its forms, we love seeing the variety of ways that the print market tries to innovate through format changes, interesting creative and supplementary material including inserts and onserts.

As the global economy wends its way along the rocky road of recovery (with some definite stumbles from time to time), there have been undoubted impacts upon the world of print media, such as reduced circulations and paginations.

One thing we were not expecting, however, was the blows of austerity to have hit a title as prestigious as "Pensions & Investments" quite as hard as they have... Evidently they've had to shave off a little bit of the magazine. Almost two inches in fact!

Our copy arrived this morning nicely presented in its poly-bag as per usual, but once we'd eagerly torn off the wrapping, we found that we were being put on a bit of an information 'diet', with the outside edge having been decimated.

Wonder if this is just a one-off, or whether it's been an issue to affect the wider audience who pay $50 a copy for their industry news and opinion...